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Overview

The vision for Wow Factor Building Materials Trading LLC was realised in Dubai by its parent company “MBBM Group” in 2002, as a concept of creativity & innovation in performance-oriented architectural & interior décor products. Wow Factor Building Materials LLC was eventually established in February 2014 along with Wow Factor Interior Decoration LLC to support the growing need for unique and exceptional solutions contributing to the Middle Eastern region.

With the expertise & experience of Asgar Merchant & MN Khory, guiding the company forward with a conviction of dynamism, meticulousness in engineering, and a passion for marketing, they have created a formidable force that is carried on even further by Abbas Merchant.

With in-house experienced architects, engineers, designers and certified & trained installation teams, every project that the company undertakes is completed with excellent results and customer satisfaction. To support the growing demand of the industry, a state-of-the-art showroom and an excess of 20,000 sq. ft. warehousing facility has been incorporated as well. There is an expansion strategy in place to provide the same facilities and expertise in other markets of the UAE and Middle East region.

The group’s philosophy has always been to embrace the positive sides of competition in an ever-changing world and to provide technologically advanced innovations for the architectural and interior design & decor industries. Adapting to change and moving ahead with honesty, integrity, and true commitment to the customers has always remained the aim that is projected as the WOW FACTOR.

10000+
Successfully Completed Projects
15+
Countries Operational
32
Products and Services Provided

The Visionaries

Mr Asgar Merchant

Founder and CEO

Mr Abbas Merchant

Founder and CEO

Mr Asgar Merchant

Founder and CEO

Mr Abbas Merchant

Founder and CEO

Mr Abbas Merchant

Founder and CEO

Why Choose Us

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Our Clients

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